Navigating Life After Cookies with First-Party Data and Contextual Signals

support@anstrex.com (Anstrex Staff Writer)
Sat, 16 Aug 2025 09:30:00 +0000

The digital advertising landscape is at a critical point. Third-party cookies are being phased out by major browsers like Chrome, Safari, and Firefox, which has disrupted traditional targeting methods. Marketers now need to rethink how they engage with consumers.